According to reports, consumer Ms. Han purchased a Canada Goose down jacket abroad, which cost about 5,000 yuan when converted into RMB. Ms. Han said she bought it because of its good quality and its “global lifetime warranty.” In the first year after buying the down jacket, Ms. Han wore it more frequently. In the second year, the down jacket was slightly idle. It was not until the winter of 2020 that Ms. Han took it out again and prepared to wear it for the winter. However, to Ms. Han’s surprise, the dress turned into “covered with goose feathers.” “I only wore it for a long time, and when I got home, I found that my whole body was covered with white goose feathers.” Ms. Han believed that the shedding of clothes was completely outside the normal range.
Therefore, Ms. Han applied for the “Global Lifetime Warranty” service on the Canada Goose official website, and then sent the down jacket to the official warranty service point, waiting for the down jacket to be repaired and sent back. What is unexpected is that Canada Goose responded that after inspection, the lint loss of the clothes was not serious, and it would be cleaned and returned.
In November this year, when the weather turned cold, Ms. Han took out the Canada Goose again. After leaving it for a year, Ms. Han “experimentally” put on the Canada Goose again. The situation was as she expected, and it was still “covered with goose feathers.” .
Ms. Han once again applied for the “Global Lifetime Warranty” service. Canada Goose wrote in reply to Ms. Han’s email, “After inspection, the velvet running phenomenon of the clothes is not serious. Because the clothes have checkered lines inside, the sewing lines are slightly located. Velvet running is normal and cannot be completely avoided.”
Canada Goose officially states that Canada Goose products are made from the highest quality materials and top-notch craftsmanship to protect you in some of the most extreme weather conditions, and we take responsibility for every one of our products. Every Canada Goose product purchased from an authorized retailer is backed by a lifetime warranty against defects in materials and workmanship – the normal and customary wear life of the product by its original owner. If a product fails due to a manufacturing defect, we will repair the product free of charge, or replace it as appropriate. If there is no replacement of the exact same style, we will provide you with a product of equal value and similar style. Please note that knitwear, shoes, accessories and collaborations are not covered by the Canada Goose warranty unless otherwise noted.
At the same time, Canada Goose emphasizes that the warranty does not cover any repairs due to accidents, improper maintenance, neglect or normal wear and tear. Please note that the warranty will be void if the garment’s internal tags are removed. Canada Goose will charge a reasonable fee for repair of any damage not covered by the warranty. If this occurs, we will discuss it with the consumer before making any repairs.
Duck down accounts for 83.2%,
Canada Goose fined $450,000 for false advertising
According to the National Enterprise Credit Information Publicity System, Canada Goose affiliated company Xiji (Shanghai) Trading Co., Ltd. used advertisements to falsely promote goods or services, deceive and mislead consumers, and was fined 450,000 yuan by the Shanghai Huangpu District Market Supervision and Administration Bureau. , and ordered it to be publicly corrected, ordered to stop publishing, and ordered to make corrections.
The administrative penalty decision shows that the party involved, Xiji (Shanghai) Trading Co., Ltd., is mainly engaged in the sales of “CANADA GOOSE” brand down jackets. Since September 2018, the parties have opened the “CANADA GOOSE official flagship store” on the Tmall platform and entrusted Shanghai Bodao Business Co., Ltd. to carry out daily operations, maintenance and product release. Starting from the same month, the website published the text “All of our down blends contain Hutterite down, which is the finest and warmest Canadian down.”
The investigation found that Hutterite down refers to the down of ducks and geese collected from the Hutterite community breeding area in northern Canada. The investigators learned from the China Down Association and the Shanghai Garment Industry Association that the thermal insulation performance of down is directly related to the two indicators of down filling and down content. These two indicators are affected by the growth cycle of geese and ducks. The longer the growth cycle, Longer, the higher the maturity of the down, the stronger the warmth retention; the down quality of large and mature birds is the best.
Therefore, when the bird species are the same, the quality of down is related to the maturity of the bird, and has nothing to do with the place of origin or climate. The party’s emphasis on the origin of “Hutterite” to demonstrate the warmth of down has no factual basis and is inconsistent with the actual situation. It will also have a substantial impact on consumers’ purchasing behavior. This behavior violates Article 4, Paragraph 1, of the Advertising Law of the People’s Republic of China and constitutes false advertising.
In addition, the investigation also found that among the 190 types of down clothing sold by the parties, goose down products accounted for approximately 16.8%, and duck down products accounted for approximately 83.2%. That is to say��Most of the down jackets it sells do not use high-fill goose down with better thermal insulation properties, but duck down with lower fill power. Therefore, the party concerned made a general statement that the down used in its products was “excellent and the best.” Keep warm” is not true.
In addition, the administrative penalty decision stated that Canada Goose’s official Tmall flagship store published in the “Refund Instructions” that “refunds involving damaged or used goods due to quality problems must be handled by the authoritative quality inspection department if necessary. or Canada Goose’s quality department, Canada Goose reserves the right of final judgment.”
This clause arbitrarily expands its right to judge products and excludes other rights that consumers should enjoy according to law due to product quality defects. Subsequently, the Canada Goose flagship store revised this clause.
The administrative penalty decision stated that in 2020, Canada Goose’s Tmall flagship store webpage received 181 million hits and sales reached RMB 167 million. The advertisement involved had a certain social impact. In accordance with Article 55 of the Advertising Law of the People’s Republic of China, the market supervision department decided to impose a fine of RMB 450,000 on the party concerned and order it to stop publishing illegal advertisements and eliminate the impact within the corresponding scope.
The following is the administrative penalty decision:
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