To deal with export problems, textile companies come up with unique strategies



Currently, inflation in the European and American markets is intensifying, market demand is declining, the COVID-19 epidemic is spreading, production costs are rising, and geopolit…

Currently, inflation in the European and American markets is intensifying, market demand is declining, the COVID-19 epidemic is spreading, production costs are rising, and geopolitical risks are intensifying… The combination of a series of factors has brought multiple challenges to the export of my country’s textile and garment enterprises.

In order to effectively deal with various export problems, my country’s textile and garment enterprises have accelerated their global layout, focused on differentiated development, increased investment in product research and development, and increased the construction of digital and intelligent workshops. These powerful measures not only help companies stabilize market orders, but also promote the transformation, upgrading and high-quality development of the textile and apparel industry.

01

Focus on global layout and have obvious anti-risk effects

Since the outbreak of the epidemic, international personnel exchanges have been blocked and geopolitical risks have increased day by day, further highlighting the importance of the global layout of foreign trade companies. Textile and apparel companies that have long focused on global layout have stabilized their order volume during the epidemic by setting up offices and sales companies overseas.

02

Find accurate product positioning and clear differentiated development

In recent years, the rising prices of production factors such as labor, water, electricity, and environmental protection have pushed up the production costs of enterprises. The competitiveness of China’s textile and garment industry in mid- and low-end products has been far inferior to that of Southeast Asia, India and Pakistan. In order to find new competitive advantages , some textile and garment enterprises have vigorously developed advantageous products, followed a differentiated development path, and achieved good results.

03

Improve product quality and accelerate digital construction

In terms of improving product quality, industrial digitalization, informatization, and intelligent construction are particularly important. Therefore, more and more textile and garment companies have begun to focus on digital operations and have achieved significant results.

The sales end uses big data to build precision marketing, In production, we actively build intelligent workshops, In workshop management, we use ERP software and equipment monitoring to upgrade management… In recent years, a large number of textile companies have actively embraced the digital economy, worked hard to promote industrial transformation and upgrading, reduced management costs, improved product quality, and greatly improved production efficiency.
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Author: clsrich

 
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